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studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/image__20_.pngimage__20_image__20_https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_half2025-08-27https://www.pixotope.com/case-studies/zara-kidshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp4/medium.jpgInside SVT’s Studio 4SVT uses Pixotope virtual production platform to set up virtual studios in under 15 minutes. With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/TV%20Globo_new%20studio_credit%20to%20TV%20Globo.pngTV Globo_new studio_credit to TV GloboTV Globo_new studio_credit to TV Globohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_9.jpgLeague_9League_9https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2025-04-29-09h25m01s093.pngvlcsnap-2025-04-29-09h25m01s093vlcsnap-2025-04-29-09h25m01s093https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/1770649138850.jpg17706491388501770649138850https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/06208644406-ult2.jpg06208644406-ult206208644406-ult2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/1770649139435.jpg177064913943517706491394352026-08-12https://www.pixotope.com/industries/corporatehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotopecorporatesizzle2024.mov/medium.jpgVirtual production for companies | PixotopeVirtual production lets corporate teams create broadcast-quality video content in-house, without physical sets, travel, or post-production delays. See how companies are using virtual studios and AR graphics for: ✓ Product launches with photorealistic 3D environments ✓ Executive communications with dynamic branded backgrounds ✓ Hybrid events that blend physical and virtual spaces ✓ Training content with interactive visual elementshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotopecorporatesizzle2024.mov67nonovirtualstudioARcorporatepixotopevirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/pixotope-graphics-xr-edition-used-for-presentation-of-gwm.mp4/medium.jpgPixotope Graphics XR Edition used for presentation of GWMFor its 2022 Brand Day in Thailand, Great Wall Motors unveiled new vehicles inside a live XR set built on Pixotope. Real-time graphics tracked to the camera and locked to the physical stage, so new models and technologies could be introduced against dynamic virtual environments — on air, in real time, without post-production.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/pixotope-graphics-xr-edition-used-for-presentation-of-gwm.mp463nonoLEDwallLEDpixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Hunan%20car%20show.mp4/medium.jpgHunan car showHunan car showhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Hunan%20car%20show.mp422nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Courtesy%20of%20Freelens%20Ferrero%20Group-1.mp4/medium.jpgCourtesy of Freelens Ferrero Group-1Courtesy of Freelens Ferrero Group-1https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Courtesy%20of%20Freelens%20Ferrero%20Group-1.mp416nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/SocialClip.mp4/medium.jpgSocialClipSocialCliphttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/SocialClip.mp430nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/corporate-content-doesnt-have-to-be-boring--ferreros-career-bites.mp4/medium.jpgCorporate Content Doesn't Have to Be Boring — Ferrero's Career BitesCorporate content doesn't have to be boring — and Ferrero proved it. Their HR team turned Career Bites, a fully digital live event series, into an award-winning show that took home the Leo Award for Best Event / Live Experience in Luxembourg. Instead of a standard webinar, Ferrero hosted career insights and answered job-hunting questions live inside a virtual set — produced by FreeLens and powered by Pixotope. How FreeLens built it: 4 Pixotope Engines 3 Canon CR-N 700 cameras with FreeD tracking XD Motion Arcam The results: Leo Award for Best Event / Live Experience Stronger audience engagement and wider social reach A model for employer branding — proof that companies can attract and hold talent's attention without a physical stage or studio If your corporate communications still feel flat, it's worth asking why. Your audience expects more.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/corporate-content-doesnt-have-to-be-boring--ferreros-career-bites.mp44nonovirtualstudioARferrerorochervirtualsetfreelenspixotopevirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/world_8301087.pngworld_8301087world_8301087https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/advocacy_17788196-1.pngadvocacy_17788196-1advocacy_17788196-1https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/microphone_7319514.pngmicrophone_7319514microphone_73195142026-08-20https://www.pixotope.com/contacthttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmed2026-08-18https://www.pixotope.com/blog/pixotope-release-available-143https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV 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studio2026-07-02https://www.pixotope.com/blog/what-is-xr-and-how-can-it-be-used-pixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. Learn more about the technical setup and workflow in our video case study.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4163nonoExtendedrealityPixotopeesportsXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v/medium.jpgCCTV Implements Pixotope for Real-Time XR Graphics on Large-Scale LED VolumeCCTV’s primetime news production leveraged Pixotope’s real-time XR graphics solution to transform a 50-metre-long, 10-metre-high LED volume into an immersive broadcast studio. With four Pixotope engines running in parallel, the broadcast team changed scenes instantly, layered interactive CG elements, and delivered an entirely new visual experience — marking the station’s first true XR implementation and setting a foundation for future large-scale virtual productions.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v105nonoExtendedrealityPixotopeLEDwallvirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/KBS%20using%20XR%20at%20elections.jpgKBS using XR at electionsKBS using XR at electionshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora 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Real Host at Riot Games EventPixotope combined live motion capture, facial animation, and real-time rendering for unscripted AR interview between virtual champion Akali and live host at Shanghai arena.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/live-ar-interview-pixotope-composites-league-of-legends-akali-with-real-host-at-riot-games-event.mp4113nonoARaugmentedrealityvirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp4/medium.jpgInside SVT’s Studio 4SVT uses Pixotope virtual production platform to set up virtual studios in under 15 minutes. 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Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotope-real-time-ar-league-of-legends-champion-akali-performs-live-at-shanghai-lpl-finals.mp4/medium.jpgPixotope Real-Time AR: League of Legends Champion Akali Performs Live at Shanghai LPL FinalsPixotope rendered League of Legends champion Akali in real-time with motion capture, ray-traced shadows, and synchronized arena lighting for 18,000-seat live performance.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotope-real-time-ar-league-of-legends-champion-akali-performs-live-at-shanghai-lpl-finals.mp465nonoARrealtimegraphicsaugmentedrealityleagueoflegendspixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_9.jpgLeague_9League_9https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2025-04-29-09h25m01s093.pngvlcsnap-2025-04-29-09h25m01s093vlcsnap-2025-04-29-09h25m01s093https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/LPL%20Akali%20getting%20interviewed%20live.pngLPL Akali getting interviewed liveLPL Akali getting interviewed livehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/TV%20Globo_Olympic%20Games_credit%20to%20TV%20Globo_resized.pngTV Globo_Olympic Games_credit to TV Globo_resizedTV Globo_Olympic Games_credit to TV Globo_resizedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/TV%20Globo_new%20studio_credit%20to%20TV%20Globo.pngTV Globo_new studio_credit to TV GloboTV Globo_new studio_credit to TV Globo2026-08-14https://www.pixotope.com/blog/camera-tracking-mistakeshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. Learn more about the technical setup and workflow in our video case study.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4163nonoExtendedrealityPixotopeesportsXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v/medium.jpgCCTV Implements Pixotope for Real-Time XR Graphics on Large-Scale LED VolumeCCTV’s primetime news production leveraged Pixotope’s real-time XR graphics solution to transform a 50-metre-long, 10-metre-high LED volume into an immersive broadcast studio. With four Pixotope engines running in parallel, the broadcast team changed scenes instantly, layered interactive CG elements, and delivered an entirely new visual experience — marking the station’s first true XR implementation and setting a foundation for future large-scale virtual productions.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v105nonoExtendedrealityPixotopeLEDwallvirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip 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AR Interview: Pixotope Composites League of Legends' Akali with Real Host at Riot Games EventPixotope combined live motion capture, facial animation, and real-time rendering for unscripted AR interview between virtual champion Akali and live host at Shanghai arena.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/live-ar-interview-pixotope-composites-league-of-legends-akali-with-real-host-at-riot-games-event.mp4113nonoARaugmentedrealityvirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotope-real-time-ar-league-of-legends-champion-akali-performs-live-at-shanghai-lpl-finals.mp4/medium.jpgPixotope Real-Time AR: League of Legends Champion Akali Performs Live at Shanghai LPL FinalsPixotope rendered League of Legends champion Akali in real-time with motion capture, ray-traced shadows, and synchronized arena lighting for 18,000-seat live 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With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Blog%20Media/Future-Group-2.pngFuture-Group-2Future-Group-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2025-04-29-09h25m01s093.pngvlcsnap-2025-04-29-09h25m01s093vlcsnap-2025-04-29-09h25m01s093https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/TV%20Globo_new%20studio_credit%20to%20TV%20Globo.pngTV Globo_new studio_credit to TV GloboTV Globo_new studio_credit to TV Globohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_9.jpgLeague_9League_9https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/LPL%20Akali%20getting%20interviewed%20live.pngLPL Akali getting interviewed liveLPL Akali getting interviewed live2026-08-14https://www.pixotope.com/blog/pixotope-living-photohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo-used-during-olympic-games.mp4/medium.jpgPixotope Living Photo used during Olympic GamesPixotope Living Photo enhanced BBC Sport’s Olympic Virtual Studio production by enabling the integration of player avatars that tracked the camera, making athletes appear as if they were physically present in the studio. Capturing each athlete took approximately 2–5 minutes, with processing requiring around 10 minutes. This streamlined workflow allowed for on-site avatar creation, which could then be seamlessly applied into the Viz scene as an AR layer.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo-used-during-olympic-games.mp435nonosportsLivingPhotovirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social/ezgif.com-video-to-gif-converter.gifezgif.com-video-to-gif-converterezgif.com-video-to-gif-converterhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera tracking2026-02-03https://www.pixotope.com/products/pixotope-zonehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Zone/tnt-sports-deploys-computer-vision-camera-tracking-for-mlb-playoffs-using-pixotope-zone.mp4/medium.jpgTNT Sports Deploys Computer Vision Camera Tracking for MLB Playoffs Using Pixotope ZoneDuring the Dodgers-Phillies playoff coverage, TNT Sports demonstrated Pixotope Zone's computer vision-based camera tracking system, which converts standard broadcast cameras into tracked cameras using only the video feed. The system enabled precise augmented reality graphics overlays without requiring additional tracking hardware, sensors, or modifications to existing camera equipment. The deployment was configured remotely and operated by regular camera crews without specialized tracking operators. This implementation represents a shift toward software-based tracking solutions that integrate into existing broadcast workflows, eliminating the infrastructure typically associated with AR graphics production in live sports 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Pixofjordhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_halfhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope_Platform.pngPixotope_PlatformPixotope_Platformhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/news.pixotope.comhubfsPromo-Website-Website%20full%20width-1-1.jpegnews.pixotope.comhubfsPromo-Website-Website full width-1-1news.pixotope.comhubfsPromo-Website-Website full 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With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. 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Using the integrated Pixotope-Erizos virtual production solution, SVT transformed their studio infrastructure to create dynamic, versatile spaces that adapt to any broadcast need - from sports to election coverage.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/swedish-broadcaster-svt-uses-pixotope-for-various-programs.mp4146nonovirtualstudioARaugmentedrealityswedenpixotopevirtualproductiongreenscreenhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/2025-super-bowl-powered-by-pixotope.mp4/medium.jpg2025 Super Bowl powered by Pixotope2025-super-bowl-powered-by-pixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/2025-super-bowl-powered-by-pixotope.mp494nonosportspixotopevirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/cctv-revolutionizes-live-tv-with-markerless-drone-technology.mp4/medium.jpgCCTV revolutionizes Live TV with Markerless Drone TechnologyFor the 2025 Spring Festival Gala, China Central Television (CCTV) integrated Pixotope Fly’s drone camera tracking technology to enhance its live broadcast with real-time aerial augmented reality (AR) graphics. The gala, one of the most-watched television events globally with a viewership of 1.5 billion, featured AR content across five locations: CCTV Headquarters, Chongqing, Wuxi, Lhasa, and Wuhan. Pixotope Fly enabled precise camera tracking without additional hardware, even in low-light conditions, supporting stable real-time compositing for a live audience.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/cctv-revolutionizes-live-tv-with-markerless-drone-technology.mp448nonocamera trackingpixotopeflypixotopedronecameratrackingvirtual productiondronehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. Learn more about the technical setup and workflow in our video case study.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4163nonoExtendedrealityPixotopeesportsXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Kroger%20Cart%20race.mp4/medium.jpgKroger Cart raceThe Houston Texans' game entertainment team brought mixed reality to sponsorship with a Hot Wheels-inspired in-game promotion presented by Kroger, and they chose Pixotope to power it. Working with technology partners Quince Imaging and stYpe, the team used multiple tracked cameras and Unreal Engine to add a new dimension to a classic in-game element.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Kroger%20Cart%20race.mp430nonoARaugmentedrealitysportsmixedrealityvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/freelens-showreel-live-events-game-shows-and-corporate-content-with-pixotope.mp4/medium.jpgFreeLens Showreel: Live Events, Game Shows, and Corporate Content with PixotopeFreeLens, an award-winning creative studio in Luxembourg, uses Pixotope's real-time graphics across live events, game shows, commercials, and corporate content. This showreel spans three standout projects: a NewSpace Europe conference where FreeLens turned the venue ceiling into an immersive space sky, Take Off, Luxembourg's largest TV production and first science challenge show, shot in a 600 sqm studio with over 20 cameras, and Ferrero's Career Bites, a fully virtual live event series that won the Leo Award for Best Event / Live Experience. See how FreeLens uses Pixotope for virtual sets, augmented reality, and broadcast graphics.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/freelens-showreel-live-events-game-shows-and-corporate-content-with-pixotope.mp4467nonovirtualstudioARvirtualsetaugmentedrealityimmersivevirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/how-la-7-television-transformed-one-studio-into-unlimited-virtual-sets.mp4/medium.jpgHow La 7 Television Transformed One Studio into Unlimited Virtual SetsRegional Spanish broadcaster La 7 Television used Pixotope to turn a single physical studio into an all-in-one virtual production environment, combining augmented reality, virtual sets, and subtitling in one system. Head of Production Vicente Pomares explains how his team can now build any space they imagine. Learn how La 7 uses Pixotope for AR, virtual sets, and real-time graphics without the limits of a fixed physical stage.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/how-la-7-television-transformed-one-studio-into-unlimited-virtual-sets.mp4226nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/FDJ%20-%20Tirage%20EuroDreams%20-%20EuroDreams%20du%2017%20mars%202025%20-%20R%C3%A9sultat%20officiel.mp4/medium.jpgFDJ - Tirage EuroDreams - EuroDreams du 17 mars 2025 - Résultat officielFDJ - Tirage EuroDreams - EuroDreams du 17 mars 2025 - Résultat officielhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/FDJ%20-%20Tirage%20EuroDreams%20-%20EuroDreams%20du%2017%20mars%202025%20-%20R%C3%A9sultat%20officiel.mp435nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Generic%20production%20photos/baltimore-ravens-are-brought-to-life-with-mixed-reality.mp4/medium.jpgBaltimore Ravens are brought to life with Mixed RealityPixotope real-time AR rendered giant Baltimore Ravens mascot for live NFL broadcast, compositing oversized character into stadium with tracked cameras and photorealistic lighting.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Generic%20production%20photos/baltimore-ravens-are-brought-to-life-with-mixed-reality.mp475nonoARaugmentedrealityPixotopesportssportsbroadcastmixedrealityhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN%20Pelas%20Quadras.mp4/medium.jpgESPN Brazil using Pixotope for various virtual setsESPN Pelas Quadrashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN%20Pelas%20Quadras.mp4147nonoPelasQuadrasvirtualstudioARESPNBrasilTênisBrasilpixotopevirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/viacom18_-_jiocinema_campus_-_virtual_production%20(1080p).mp4/medium.jpgJiohot start using Pixotope duringTATA IPL 2024viacom18_-_jiocinema_campus_-_virtual_production (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/viacom18_-_jiocinema_campus_-_virtual_production%20(1080p).mp453nonovirtualstudioARVirtualProductionModernStudioaugmentedrealityIPLArenacricketIndianPremierLeagueDigitalDisplaysCricketThemeIndiahttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/design-on-a-dime-using-pixotope-fly-for-camera-tracking.mp4/medium.jpgDesign on a Dime using Pixotope Fly for camera trackingYou can't place tracking markers on a cricket pitch during a live T10 match, which is exactly the challenge with AR graphics in live sports. For the Indian Street Premier League broadcast, Design on a Dime used Pixotope Fly for markerless drone camera tracking, keeping AR graphics locked to the field in real time. When markers aren't an option, markerless tracking makes it possible. See how Pixotope Fly solves camera tracking for live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/design-on-a-dime-using-pixotope-fly-for-camera-tracking.mp428nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotope-enables-real-time-mixed-reality-for-carnival-cruise.mp4/medium.jpgPixotope Enables Real-Time Mixed Reality for Carnival CruisePixotope transformed Levi’s Stadium into a tropical paradise for Carnival Cruise, delivering stunning real-time virtual graphics in a live broadcast.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotope-enables-real-time-mixed-reality-for-carnival-cruise.mp430nonoARaugmentedrealityimmersiveingameadvertisingadvertisinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/introducing-pixotope-camera-tracking-pixotope-fly.mov/medium.jpgIntroducing Pixotope camera tracking: Pixotope FlyRunning a full AR setup on location is not always possible. Bad weather, a small crew, or limited venue access can all get in the way. Pixotope Fly solves this by letting you record clean aerial footage on location, bring it back to the studio, play it in over SDI, and track it like a live camera feed. This opens up creative possibilities you would otherwise miss. You can build show opens from iconic real-world locations, add sponsor graphics to landmark footage, or prototype AR looks before committing to a full production.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/introducing-pixotope-camera-tracking-pixotope-fly.mov71nononewscamera trackingsportsdronebroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/nrk-virtual-studio-for-winter-olympic-games-in-2026.mov/medium.jpgNRK virtual studio for winter Olympic Games in 2026The Olympic virtual studio built for Norwegian broadcaster NRK shows what's possible when Pixotope Graphics, Pixotope Tracking and Erizos work at full capacity. The virtual environment feels architectural, expansive and premium, without the physical constraints or cost of traditional broadcast set builds. This is real-time virtual graphics doing what physical set construction simply cannot.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/nrk-virtual-studio-for-winter-olympic-games-in-2026.mov131nonoAugmentedRealityAROlympicgameshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/vlcsnap-2026-02-02-13h07m42s221.pngvlcsnap-2026-02-02-13h07m42s221vlcsnap-2026-02-02-13h07m42s221https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/NRK_Olympic%20Games%202026.jpgNRK_Olympic Games 2026NRK_Olympic Games 2026https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021_Super%20Bowl.jpg2021_Super Bowl2021_Super Bowlhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Pixotope%20Graphics%20for%20virtual%20studio%20and%20AR%20used%20in%20educational%20show%20Take%20Off.pngPixotope Graphics for virtual studio and AR used in educational show Take OffPixotope Graphics for virtual studio and AR used in educational show Take Offhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Houston%20Texas_bts.pngHouston Texas_btsHouston Texas_btshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2018_League%20of%20Legends%20Opening%20Ceremony.jpg2018_League of Legends Opening Ceremony2018_League of Legends Opening Ceremonyhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TF1%2B(2).pngTF1+(2)TF1+(2)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/Dota_2023_bts.jpgDota_2023_btsDota_2023_btshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Bundes%20liga.jpegBundes ligaBundes ligahttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/March%20Madness%202021.jpgMarch Madness 2021March Madness 2021https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Super%20Bowl%202020.jpgSuper Bowl 2020Super Bowl 2020https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Kroger%20cart%20race_resized.jpegKroger cart race_resizedKroger cart race_resizedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day.pngSingapore National DaySingapore National Dayhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Red%20Bull%20Rampage.jpgRed Bull RampageRed Bull Rampagehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/Promo-Facebook-Facebook%20highlighted%20image-3.jpegPromo-Facebook-Facebook highlighted image-3Promo-Facebook-Facebook highlighted image-3https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Netease%20Pixotope.jpgNetease PixotopeNetease Pixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/Nascar_resized.jpegNascar_resizedNascar_resizedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ACME%20awards%202020.jpgACME awards 2020ACME awards 2020https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Blog%20Media/Pixotope-Baltimore-Ravens-BTS-The-Famous-Group_mp4-frame001683-Apr-08-2021-01-29-30-68-PM.jpgPixotope-Baltimore-Ravens-BTS-The-Famous-Group_mp4-frame001683-Apr-08-2021-01-29-30-68-PMPixotope-Baltimore-Ravens-BTS-The-Famous-Group_mp4-frame001683-Apr-08-2021-01-29-30-68-PMhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/SuperBowl%202025.pngSuperBowl 2025SuperBowl 2025https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Gilette.jpegGiletteGilettehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Promo-Website-Website%20landscape%20content%20(5).jpegPromo-Website-Website landscape 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2026-08-13https://www.pixotope.com/case-studies/videoreport-canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp4/medium.jpgInside SVT’s Studio 4SVT uses Pixotope virtual production platform to set up virtual studios in under 15 minutes. With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/TV%20Globo_new%20studio_credit%20to%20TV%20Globo.pngTV Globo_new studio_credit to TV GloboTV Globo_new studio_credit to TV Globohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2022-05-30-10h18m35s414.pngvlcsnap-2022-05-30-10h18m35s414vlcsnap-2022-05-30-10h18m35s414https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Promo-Website-Website%20landscape%20content%20(7).jpegPromo-Website-Website landscape content (7)Promo-Website-Website landscape content 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releasehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibration2026-02-03https://www.pixotope.com/blog/camera-tracking-for-virtual-productionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v/medium.jpgCCTV Implements Pixotope for Real-Time XR Graphics on Large-Scale LED VolumeCCTV’s primetime news production leveraged Pixotope’s real-time XR graphics solution to transform a 50-metre-long, 10-metre-high LED volume into an immersive broadcast studio. With four Pixotope engines running in parallel, the broadcast team changed scenes instantly, layered interactive CG elements, and delivered an entirely new visual experience — marking the station’s first true XR implementation and setting a foundation for future large-scale virtual productions.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v105nonoExtendedrealityPixotopeLEDwallvirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. Learn more about the technical setup and workflow in our video case study.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4163nonoExtendedrealityPixotopeesportsXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/Dota%202_resized_XR.pngDota 2_resized_XRDota 2_resized_XRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/vlcsnap-2024-03-22-13h40m44s534.pngvlcsnap-2024-03-22-13h40m44s534vlcsnap-2024-03-22-13h40m44s534https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-22026-02-03https://www.pixotope.com/case-studies/cctv-spring-festival-galahttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/cctv-revolutionizes-live-tv-with-markerless-drone-technology.mp4/medium.jpgCCTV revolutionizes Live TV with Markerless Drone TechnologyFor the 2025 Spring Festival Gala, China Central Television (CCTV) integrated Pixotope Fly’s drone camera tracking technology to enhance its live broadcast with real-time aerial augmented reality (AR) graphics. The gala, one of the most-watched television events globally with a viewership of 1.5 billion, featured AR content across five locations: CCTV Headquarters, Chongqing, Wuxi, Lhasa, and Wuhan. Pixotope Fly enabled precise camera tracking without additional hardware, even in low-light conditions, supporting stable real-time compositing for a live audience.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/cctv-revolutionizes-live-tv-with-markerless-drone-technology.mp448nonocamera trackingpixotopeflypixotopedronecameratrackingvirtual productiondronehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp4/medium.jpgInside SVT’s Studio 4SVT uses Pixotope virtual production platform to set up virtual studios in under 15 minutes. With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/drone-tracking-pixotope-fly-used-during-the-spring-gala-festival-broadcasting.mp4/medium.jpgDrone tracking Pixotope Fly used during the Spring Gala festival broadcastingCCTV’s 2025 Spring Gala used Pixotope Fly drones for live AR graphics across five locations, delivering seamless aerial augmented reality.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/drone-tracking-pixotope-fly-used-during-the-spring-gala-festival-broadcasting.mp424nonodronetrackingcameratrackingpixotopevirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/CCTV%20Spring%20Gala%20Festival.jpegCCTV Spring Gala FestivalCCTV Spring Gala Festivalhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/TV%20Globo_new%20studio_credit%20to%20TV%20Globo.pngTV Globo_new studio_credit to TV GloboTV Globo_new studio_credit to TV Globohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_9.jpgLeague_9League_9https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2025-04-29-09h25m01s093.pngvlcsnap-2025-04-29-09h25m01s093vlcsnap-2025-04-29-09h25m01s0932026-07-02https://www.pixotope.com/case-studies/espn-brazilhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp4/medium.jpgInside SVT’s Studio 4SVT uses Pixotope virtual production platform to set up virtual studios in under 15 minutes. With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/live-ar-interview-pixotope-composites-league-of-legends-akali-with-real-host-at-riot-games-event.mp4/medium.jpgLive AR Interview: Pixotope Composites League of Legends' Akali with Real Host at Riot Games EventPixotope combined live motion capture, facial animation, and real-time rendering for unscripted AR interview between virtual champion Akali and live host at Shanghai arena.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/live-ar-interview-pixotope-composites-league-of-legends-akali-with-real-host-at-riot-games-event.mp4113nonoARaugmentedrealityvirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotope-real-time-ar-league-of-legends-champion-akali-performs-live-at-shanghai-lpl-finals.mp4/medium.jpgPixotope Real-Time AR: League of Legends Champion Akali Performs Live at Shanghai LPL FinalsPixotope rendered League of Legends champion Akali in real-time with motion capture, ray-traced shadows, and synchronized arena lighting for 18,000-seat live performance.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotope-real-time-ar-league-of-legends-champion-akali-performs-live-at-shanghai-lpl-finals.mp465nonoARrealtimegraphicsaugmentedrealityleagueoflegendspixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2025-04-29-09h25m01s093.pngvlcsnap-2025-04-29-09h25m01s093vlcsnap-2025-04-29-09h25m01s093https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.jpegESPNESPNhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_9.jpgLeague_9League_9https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/LPL%20Akali%20getting%20interviewed%20live.pngLPL Akali getting interviewed liveLPL Akali getting interviewed livehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/TV%20Globo_new%20studio_credit%20to%20TV%20Globo.pngTV Globo_new studio_credit to TV GloboTV Globo_new studio_credit to TV Globohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_3.jpgLeague_3League_32026-08-14https://www.pixotope.com/news/euros-2020-how-shanghai-media-group-technical-center-utilized-pixotope-to-generate-incredible-cg-landmarks-and-in-studio-ar-graphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Screenshot%202021-09-17%20at%2011.47.28.pngScreenshot 2021-09-17 at 11.47.28Screenshot 2021-09-17 at 11.47.28https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_halfhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/image__20_.pngimage__20_image__20_2025-08-27https://www.pixotope.com/industries/sportshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ruv-elevates-olympic-broadcasting-with-pixotope-ar-graphics.mp4/medium.jpgRÚV Elevates Olympic Broadcasting with Pixotope AR graphicsIceland's RÚV leveraged Pixotope's real-time rendering and AR compositing to produce Olympic broadcasts from minimal studio space. The platform's virtual studio and dynamic graphics capabilities eliminated physical set requirements while maintaining broadcast-grade output.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ruv-elevates-olympic-broadcasting-with-pixotope-ar-graphics.mp468nonovirtualstudioARaugmentedrealitysportsOlympicssportsbroadcasthttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Generic%20production%20photos/baltimore-ravens-are-brought-to-life-with-mixed-reality.mp4/medium.jpgBaltimore Ravens are brought to life with Mixed RealityPixotope real-time AR rendered giant Baltimore Ravens mascot for live NFL broadcast, compositing oversized character into stadium with tracked cameras and photorealistic lighting.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Generic%20production%20photos/baltimore-ravens-are-brought-to-life-with-mixed-reality.mp475nonoARaugmentedrealityPixotopesportssportsbroadcastmixedrealityhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/CCTV.mp4/medium.jpgCCTVCCTVhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/CCTV.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/augmented-reality_7394858.pngaugmented-reality_7394858augmented-reality_7394858https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/shooting-star_7246241-1.pngshooting-star_7246241-1shooting-star_7246241-1https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/puzzle_7456865.pngpuzzle_7456865puzzle_7456865https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/adjust_11594450.pngadjust_11594450adjust_11594450https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Blog%20Media/Mixed%20Reality%20Panels_06%20(1).jpgMixed Reality Panels_06 (1)Mixed Reality Panels_06 (1)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/film-editing_2856598.pngfilm-editing_2856598film-editing_2856598https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/video-camera_12465483.pngvideo-camera_12465483video-camera_124654832026-08-13https://www.pixotope.com/blog/pixotope-12-releasedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes 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Capture good footage on location, bring it back, feed it into Pixotope Fly like any other camera, and build compelling AR on top.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/ar-graphics-with-drone-tracking-pixotope-fly.mp440nonoPixotopeFlyARcameratrackingARgraphicsdronehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/Pixotope%20Fly%20tracking%20AR%20graphics.jpegPixotope Fly tracking AR graphicsPixotope Fly tracking AR graphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/image%20(35).pngimage (35)image (35)2026-08-12https://www.pixotope.com/case-studies/dota2-romaniahttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. 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This walkthrough covers how Pixotope XR handles the full workflow, from automatic LED wall alignment using our Digital Twin to real-time AR set extension and color matching. Pixotope XR runs on standard broadcast infrastructure. No custom processing boxes, no proprietary hardware dependencies. Your existing SDI/IP routers, switchers, commodity LED panels, and any tracking system that speaks standard protocols. Used by Fox Sports, TV Globo, TF1, Formosa TV, and productions like the Dota 2 International esports tournament.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/Pixotope_alignment_digitalTwin.mp478nonoLEDvolumeextendedrealitydigitaltwinLEDLEDalignmentpixotopeXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/pixotope-camera-input-switching--switch-cameras-in-software-no-added-delay.mp4/medium.jpgPixotope Camera Input Switching — Switch Cameras in Software, No Added DelayIn XR production, switching between camera inputs has usually meant more hardware and more cost — often a dedicated engine per camera. Pixotope Camera Input Switching does it in software instead: switch synchronously across as many cameras as you need, with no added delay to the signal. That means multi-camera XR from a single system — fewer engines, less rigging, and a cleaner switch, without giving up sync or introducing latency.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/pixotope-camera-input-switching--switch-cameras-in-software-no-added-delay.mp4106nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. Learn more about the technical setup and workflow in our video case study.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4163nonoExtendedrealityPixotopeesportsXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/financing_18379037.pngfinancing_18379037financing_18379037https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/setting_7281287.pngsetting_7281287setting_7281287https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/puzzle_7456865.pngpuzzle_7456865puzzle_7456865https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/Dota%202_resized_XR.pngDota 2_resized_XRDota 2_resized_XRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Generic%20production%20photos/vlcsnap-2023-03-09-11h49m53s482-3.pngvlcsnap-2023-03-09-11h49m53s482-3vlcsnap-2023-03-09-11h49m53s482-3https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/api_18229070.pngapi_18229070api_182290702026-08-13https://www.pixotope.com/news/pixotope-launches-pixotope-revealhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_TrackMen%20Acqusition%20Announcement.pngDot_TrackMen Acqusition AnnouncementDot_TrackMen Acqusition Announcementhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/image__20_.pngimage__20_image__20_https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_halfhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studio2025-09-01https://www.pixotope.com/blog/why-automatic-color-matching-is-big-deal-for-xr-productions-pixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/automatic-color-matching-consistent-xr-colors-in-a-few-clicks.mp4/medium.jpgAutomatic Color Matching: Consistent XR Colors in a Few ClicksIn XR, the color you see on the LED wall and the color of your virtual graphics rarely match on their own — lighting, camera, and location all push them apart. Pixotope's automatic color matching brings them into line in a few clicks, so real and virtual elements read as one continuous scene. Set it once and colors stay accurate as conditions change, without manual grading shot by shot or a fresh calibration every time you move the setup.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/automatic-color-matching-consistent-xr-colors-in-a-few-clicks.mp490nonoVirtualSetExtensionsPixotopeAutomaticColorMatchingXRProductionsLEDWallCalibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-22025-09-04https://www.pixotope.com/case-studies/disrupt-arhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp4/medium.jpgInside SVT’s Studio 4SVT uses Pixotope virtual production platform to set up virtual studios in under 15 minutes. With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_9.jpgLeague_9League_9https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/TV%20Globo_new%20studio_credit%20to%20TV%20Globo.pngTV Globo_new studio_credit to TV GloboTV Globo_new studio_credit to TV Globohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2025-04-29-09h25m01s093.pngvlcsnap-2025-04-29-09h25m01s093vlcsnap-2025-04-29-09h25m01s093https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Disrupt%20AR%20running%20virtual%20production%20at%20HPE%20event%20using%20Pixotope%20software.jpegDisrupt AR running virtual production at HPE event using Pixotope softwareDisrupt AR running virtual production at HPE event using Pixotope softwarehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Generic%20production%20photos/105.png105105https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/behind%20the%20scenes%20from%20HPE%20event.jpegbehind the scenes from HPE eventbehind the scenes from HPE eventhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social/Promo-Facebook-Facebook%20image%20post-Jun-10-2025-01-53-57-6325-PM.jpegPromo-Facebook-Facebook image post-Jun-10-2025-01-53-57-6325-PMPromo-Facebook-Facebook image post-Jun-10-2025-01-53-57-6325-PM2026-08-14https://www.pixotope.com/products/living-photohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo--turn-a-2d-image-into-a-trackable-ar-asset.mp4/medium.jpgPixotope Living Photo — Turn a 2D Image Into a Trackable AR AssetPixotope Living Photo turns a 2D image into a trackable AR asset that stays locked as the camera moves — for AR, XR, and virtual studio productions.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo--turn-a-2d-image-into-a-trackable-ar-asset.mp421nonopixotopevirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/Courtesy%20of%20SkySports.mp4/medium.jpgCourtesy of SkySportsCourtesy of SkySportshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/Courtesy%20of%20SkySports.mp425nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo-used-during-olympic-games.mp4/medium.jpgPixotope Living Photo used during Olympic GamesPixotope Living Photo enhanced BBC Sport’s Olympic Virtual Studio production by enabling the integration of player avatars that tracked the camera, making athletes appear as if they were physically present in the studio. Capturing each athlete took approximately 2–5 minutes, with processing requiring around 10 minutes. This streamlined workflow allowed for on-site avatar creation, which could then be seamlessly applied into the Viz scene as an AR layer.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo-used-during-olympic-games.mp435nonosportsLivingPhotovirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/icon_money.pngicon_moneyicon_moneyhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/cohesion_8566595.pngcohesion_8566595cohesion_8566595https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/video-camera_2856636.pngvideo-camera_2856636video-camera_2856636https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/toepassing_100kg.jpegtoepassing_100kgtoepassing_100kghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/Pixotope%20Living%20Photo.pngPixotope Living PhotoPixotope Living Photo2026-08-13https://www.pixotope.com/products/pixotope-camera-trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/video-camera_2856636.pngvideo-camera_2856636video-camera_2856636https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Images%20from%20Productions/camera-tracking_generic.pngcamera-tracking_genericcamera-tracking_generichttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/integration_17643421.pngintegration_17643421integration_17643421https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/Promo-Website-Website%20landscape%20content%20(32).jpegPromo-Website-Website landscape content (32)Promo-Website-Website landscape content (32)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/world_8301087.pngworld_8301087world_8301087https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Zone/Pixotope%20Zone_MLB.pngPixotope Zone_MLBPixotope Zone_MLBhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/versatile_12724797.pngversatile_12724797versatile_12724797https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Generic%20production%20photos/resized_LinkedIn_Facebook_camera%20tracking.jpgresized_LinkedIn_Facebook_camera trackingresized_LinkedIn_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/Pixotope%20Fly%20tracking%20AR%20graphics.jpegPixotope Fly tracking AR graphicsPixotope Fly tracking AR graphics2026-08-20https://www.pixotope.com/blog/pixotope-release-2.2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Software%20Images/diagnostics.pngdiagnosticsdiagnosticshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Software%20Images/controlpanel%20(1)-1.pngcontrolpanel (1)-1controlpanel (1)-1https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Software%20Images/director%20panel.pngdirector paneldirector panelhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Promo-Twitter-Twitter%20post%20image%20(1).jpegPromo-Twitter-Twitter post image (1)Promo-Twitter-Twitter post image (1)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibration2025-09-01https://www.pixotope.com/news/pixotope-transforms-roland-garroshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_halfhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Events/image0-cropped.jpegimage0-croppedimage0-croppedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/image__20_.pngimage__20_image__20_2025-09-01https://www.pixotope.com/blog/pixotope-14-is-released-f7ltahttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV 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Awardshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_halfhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studio2025-11-17https://www.pixotope.com/blog/four-virtual-production-trends-to-keep-an-eye-onhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Events/IMG_20190408_153050.jpgIMG_20190408_153050IMG_20190408_153050https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera tracking2025-09-03https://www.pixotope.com/news/pixotope-acquires-trackmen2025-11-18https://www.pixotope.com/supporthttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Support-1-1.pngSupport-1-1Support-1-1https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Generic%20production%20photos/Promo-Website-Website%20landscape%20content-2.jpegPromo-Website-Website landscape content-2Promo-Website-Website landscape content-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/Ticket%20portal.pngTicket portalTicket portalhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/Help_center.pngHelp_centerHelp_centerhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Generic%20production%20photos/Camera%20Tracking.pngCamera TrackingCamera Tracking2026-08-13https://www.pixotope.com/blog/how-ar-is-driving-innovation-in-broadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. Learn more about the technical setup and workflow in our video case study.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4163nonoExtendedrealityPixotopeesportsXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v/medium.jpgCCTV Implements Pixotope for Real-Time XR Graphics on Large-Scale LED VolumeCCTV’s primetime news production leveraged Pixotope’s real-time XR graphics solution to transform a 50-metre-long, 10-metre-high LED volume into an immersive broadcast studio. With four Pixotope engines running in parallel, the broadcast team changed scenes instantly, layered interactive CG elements, and delivered an entirely new visual experience — marking the station’s first true XR implementation and setting a foundation for future large-scale virtual productions.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v105nonoExtendedrealityPixotopeLEDwallvirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/Dota%202_resized_XR.pngDota 2_resized_XRDota 2_resized_XRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera tracking2025-12-04https://www.pixotope.com/blog/is-virtual-production-simply-becoming-media-productionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Night%20Journey%20performance%202%20resized%20.jpgNight Journey performance 2 resized Night Journey performance 2 resized https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/VTR9%20NIGHT.pngVTR9 NIGHTVTR9 NIGHThttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/NIGHT%20JOURNEY%20PERFORMANCE%20-%20resize%20.jpgNIGHT JOURNEY PERFORMANCE - resize NIGHT JOURNEY PERFORMANCE - resize 2026-07-02https://www.pixotope.com/pixotope-education-programhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Education%20Program/Pixotope%20PEP_long_subtitles_HD.mp4/medium.jpgPixotope PEP_long_subtitles_HDPixotope PEP_long_subtitles_HDhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Education%20Program/Pixotope%20PEP_long_subtitles_HD.mp4229nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Generic%20production%20photos/vlcsnap-2024-11-27-17h15m35s095.pngvlcsnap-2024-11-27-17h15m35s095vlcsnap-2024-11-27-17h15m35s095https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Education%20Program/Promo-Facebook-Facebook%20image%20post%20(1)-3.jpegPromo-Facebook-Facebook image post (1)-3Promo-Facebook-Facebook image post 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XR studioEMAV XR studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Picture1.jpgPicture1Picture1https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmed2026-08-13https://www.pixotope.com/blog/pixotope-snapshot-rasmus-huxmann-pixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Team%20and%20company%20culture/IMG_20201212_161845.jpgIMG_20201212_161845IMG_20201212_161845https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Team%20and%20company%20culture/Promo-LinkedIn-LinkedIn%20blog%20post%20link%20(1).jpegPromo-LinkedIn-LinkedIn blog post link (1)Promo-LinkedIn-LinkedIn blog post link (1)2025-09-03https://www.pixotope.com/case-studies/the-famous-grouphttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. 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trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Generic%20production%20photos/Image%204.pngImage 4Image 4https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Screenshot%202023-04-03%20at%2014.39.43.pngScreenshot 2023-04-03 at 14.39.43Screenshot 2023-04-03 at 14.39.43https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Promo-Website-Website%20landscape%20content%20(15).jpegPromo-Website-Website landscape content (15)Promo-Website-Website landscape content (15)2025-09-04https://www.pixotope.com/blog/introducing-pixotope-asset-hubhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/Pixotope_assetHub_SUB.mp4/medium.jpgWatch video: Asset Hub explained in 2 minutePixotope_assetHub_SUBhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/Pixotope_assetHub_SUB.mp4112nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/Pixotope_assetHub%20(0-00-32-14).jpgPixotope_assetHub (0-00-32-14)Pixotope_assetHub (0-00-32-14)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibration2025-09-05https://www.pixotope.com/news/pixotope-powers-olympic-gameshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo-used-during-olympic-games.mp4/medium.jpgPixotope Living Photo used during Olympic GamesPixotope Living Photo enhanced BBC Sport’s Olympic Virtual Studio production by enabling the integration of player avatars that tracked the camera, making athletes appear as if they were physically present in the studio. Capturing each athlete took approximately 2–5 minutes, with processing requiring around 10 minutes. This streamlined workflow allowed for on-site avatar creation, which could then be seamlessly applied into the Viz scene as an AR layer.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo-used-during-olympic-games.mp435nonosportsLivingPhotovirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/image__20_.pngimage__20_image__20_https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_halfhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/Pixotope%20Living%20Photo.pngPixotope Living PhotoPixotope Living Photohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studio2025-09-01https://www.pixotope.com/solutions/extended-realityhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/pixotope-xr-extended-reality-in-broadcast-sports-amp-live-events.mov/medium.jpgPixotope XR: Extended Reality in Broadcast, Sports & Live EventsA showreel of Pixotope XR productions — real and virtual worlds combined live, on set, with LED walls and camera-tracked graphics extending the space beyond its physical edges. From broadcast studios to sports and live events, every shot is rendered in real time, on air, without post-production.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/pixotope-xr-extended-reality-in-broadcast-sports-amp-live-events.mov27nonoextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. Learn more about the technical setup and workflow in our video case study.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4163nonoExtendedrealityPixotopeesportsXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/flash-sale_5826903.pngflash-sale_5826903flash-sale_5826903https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/CCTV-Pixotope.pngCCTV-PixotopeCCTV-Pixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/Dota%202%20International.pngDota 2 InternationalDota 2 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wall during XR production of DOTA 2 esports tournamentLED wall during XR production of DOTA 2 esports tournament2026-08-20https://www.pixotope.com/blog/new-release-23.2.0https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV 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Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/Pixotope%20-%20ProductRelease_26-2.pngPixotope - ProductRelease_26-2Pixotope - ProductRelease_26-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Software%20Images/Pixotope%20Live%20Controller.pngPixotope Live ControllerPixotope Live Controllerhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera tracking2026-08-14https://www.pixotope.com/news/pixotope-releases-new-live-controllerhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Software%20Images/LiveController%20(1).pngLiveController (1)LiveController (1)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/image__20_.pngimage__20_image__20_https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_half2025-08-27https://www.pixotope.com/blog/why-use-pixotope-xrhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality 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