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trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmed2025-09-01https://www.pixotope.com/case-studies/dota2-romaniahttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp4/medium.jpgInside SVT’s Studio 4SVT uses Pixotope virtual production platform to set up virtual studios in under 15 minutes. 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Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. 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Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotope-real-time-ar-league-of-legends-champion-akali-performs-live-at-shanghai-lpl-finals.mp4/medium.jpgPixotope Real-Time AR: League of Legends Champion Akali Performs Live at Shanghai LPL FinalsPixotope rendered League of Legends champion Akali in real-time with motion capture, ray-traced shadows, and synchronized arena lighting for 18,000-seat live performance.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotope-real-time-ar-league-of-legends-champion-akali-performs-live-at-shanghai-lpl-finals.mp465nonoARrealtimegraphicsaugmentedrealityleagueoflegendspixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. 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With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Promo-Facebook-Facebook%20image%20post-3.jpegPromo-Facebook-Facebook image post-3Promo-Facebook-Facebook image post-3https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_9.jpgLeague_9League_9https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/TV%20Globo_new%20studio_credit%20to%20TV%20Globo.pngTV Globo_new studio_credit to TV GloboTV Globo_new studio_credit to TV Globohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2025-04-29-09h25m01s093.pngvlcsnap-2025-04-29-09h25m01s093vlcsnap-2025-04-29-09h25m01s093https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/1711822740592-shadow.jpg1711822740592-shadow1711822740592-shadowhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmed2026-08-14https://www.pixotope.com/news/pixotope-announces-expansion-in-apac-regionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/Pixotope%20-%20ProductRelease_Halo_Templates_linkedIn%201200%20x%20627px%20(2).pngPixotope - ProductRelease_Halo_Templates_linkedIn 1200 x 627px (2)Pixotope - ProductRelease_Halo_Templates_linkedIn 1200 x 627px 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Capture good footage on location, bring it back, feed it into Pixotope Fly like any other camera, and build compelling AR on top.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/ar-graphics-with-drone-tracking-pixotope-fly.mp440nonoPixotopeFlyARcameratrackingARgraphicsdronehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Blog%20Media/ClaudiaCerdas_PortfolioVideo.mp4/medium.jpgClaudiaCerdas_PortfolioVideoClaudiaCerdas_PortfolioVideohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Blog%20Media/ClaudiaCerdas_PortfolioVideo.mp426nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/Artist%20Spotlight%20(2).pngArtist Spotlight (2)Artist Spotlight (2)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Zone/Pixotope%20Zone_MLB.pngPixotope Zone_MLBPixotope Zone_MLBhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Team%20and%20company%20culture/1653918638969.jpg16539186389691653918638969https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Team%20and%20company%20culture/Jakob_Pixotope_Snapshot.jpegJakob_Pixotope_SnapshotJakob_Pixotope_Snapshothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Events/TV%20Amarin.jpgTV AmarinTV Amarinhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/Sujith_camera%20tracking.pngSujith_camera trackingSujith_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/Pixotope%20-%20ProductRelease_26-2.pngPixotope - ProductRelease_26-2Pixotope - ProductRelease_26-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/super-bowl-lviii-ar_bellagio.jpgsuper-bowl-lviii-ar_bellagiosuper-bowl-lviii-ar_bellagiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Team%20and%20company%20culture/Sujith.pngSujithSujithhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Team%20and%20company%20culture/Simon%20Davis_profile_photo.jpgSimon Davis_profile_photoSimon Davis_profile_photohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/Pixotope%20-%20ProductRelease_Halo_Templates_linkedIn%201200%20x%20627px%20(5)-1.pngPixotope - ProductRelease_Halo_Templates_linkedIn 1200 x 627px (5)-1Pixotope - ProductRelease_Halo_Templates_linkedIn 1200 x 627px (5)-1https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/Pixotope%20Fly%20tracking%20AR%20graphics.jpegPixotope Fly tracking AR graphicsPixotope Fly tracking AR graphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/empty.pngemptyemptyhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Blog%20Media/Virtual%20Production%20Consultant%20Laura%20Sullivan.jpegVirtual Production Consultant Laura SullivanVirtual Production Consultant Laura Sullivanhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Team%20and%20company%20culture/LINE_ALBUM_2022_12_22_221222_7-1.jpgLINE_ALBUM_2022_12_22_221222_7-1LINE_ALBUM_2022_12_22_221222_7-1https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Team%20and%20company%20culture/Untitled%20design%20(25).pngUntitled design (25)Untitled design (25)2026-01-07https://www.pixotope.com/case-studies/the-famous-grouphttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. 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With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Promo-Facebook-Facebook%20image%20post%20(1)-4.jpegPromo-Facebook-Facebook image post (1)-4Promo-Facebook-Facebook image post (1)-4https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2025-04-29-09h25m01s093.pngvlcsnap-2025-04-29-09h25m01s093vlcsnap-2025-04-29-09h25m01s093https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/TV%20Globo_new%20studio_credit%20to%20TV%20Globo.pngTV Globo_new studio_credit to TV GloboTV Globo_new studio_credit to TV Globohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_9.jpgLeague_9League_92026-08-14https://www.pixotope.com/blog/camera-tracking-mistakeshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v/medium.jpgCCTV Implements Pixotope for Real-Time XR Graphics on Large-Scale LED VolumeCCTV’s primetime news production leveraged Pixotope’s real-time XR graphics solution to transform a 50-metre-long, 10-metre-high LED volume into an immersive broadcast studio. With four Pixotope engines running in parallel, the broadcast team changed scenes instantly, layered interactive CG elements, and delivered an entirely new visual experience — marking the station’s first true XR implementation and setting a foundation for future large-scale virtual productions.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v105nonoExtendedrealityPixotopeLEDwallvirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. 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Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/live-ar-interview-pixotope-composites-league-of-legends-akali-with-real-host-at-riot-games-event.mp4/medium.jpgLive AR Interview: Pixotope Composites League of Legends' Akali with Real Host at Riot Games EventPixotope combined live motion capture, facial animation, and real-time rendering for unscripted AR interview between virtual champion Akali and live host at Shanghai arena.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/live-ar-interview-pixotope-composites-league-of-legends-akali-with-real-host-at-riot-games-event.mp4113nonoARaugmentedrealityvirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. 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Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp4/medium.jpgInside SVT’s Studio 4SVT uses Pixotope virtual production platform to set up virtual studios in under 15 minutes. 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That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp4/medium.jpgInside SVT’s Studio 4SVT uses Pixotope virtual production platform to set up virtual studios in under 15 minutes. With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/1711822740118.jpg17118227401181711822740118https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2024-08-23-13h12m44s543.pngvlcsnap-2024-08-23-13h12m44s543vlcsnap-2024-08-23-13h12m44s543https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/sequin%20ar.pngsequin arsequin arhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2024-08-23-13h06m39s312.pngvlcsnap-2024-08-23-13h06m39s312vlcsnap-2024-08-23-13h06m39s312https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/1711822740592-shadow.jpg1711822740592-shadow1711822740592-shadowhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2025-04-29-09h25m01s093.pngvlcsnap-2025-04-29-09h25m01s093vlcsnap-2025-04-29-09h25m01s093https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_9.jpgLeague_9League_9https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/1711822740647.jpeg17118227406471711822740647https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2024-08-23-11h28m48s227.pngvlcsnap-2024-08-23-11h28m48s227vlcsnap-2024-08-23-11h28m48s227https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/TV%20Globo_new%20studio_credit%20to%20TV%20Globo.pngTV Globo_new studio_credit to TV GloboTV Globo_new studio_credit to TV Globo2025-11-18https://www.pixotope.com/case-studies/baltimore-ravenshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp4/medium.jpgInside SVT’s Studio 4SVT uses Pixotope virtual production platform to set up virtual studios in under 15 minutes. With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. 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That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. 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High-end results, minimal space required.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/icelandic-broadcaster-ruv-using-pixotope-graphics-for-virtual-studio.mp431nonoARvirtualsetvirtual studiovirtualproductiongraphicsbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ruv-elevates-olympic-broadcasting-with-pixotope-ar-graphics.mp4/medium.jpgRÚV Elevates Olympic Broadcasting with Pixotope AR graphicsIceland's RÚV leveraged Pixotope's real-time rendering and AR compositing to produce Olympic broadcasts from minimal studio space. 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With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/drone-tracking-pixotope-fly-used-during-the-spring-gala-festival-broadcasting.mp4/medium.jpgDrone tracking Pixotope Fly used during the Spring Gala festival broadcastingCCTV’s 2025 Spring Gala used Pixotope Fly drones for live AR graphics across five locations, delivering seamless aerial augmented reality.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/drone-tracking-pixotope-fly-used-during-the-spring-gala-festival-broadcasting.mp424nonodronetrackingcameratrackingpixotopevirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/cctv-revolutionizes-live-tv-with-markerless-drone-technology.mp4/medium.jpgCCTV revolutionizes Live TV with Markerless Drone TechnologyFor the 2025 Spring Festival Gala, China Central Television (CCTV) integrated Pixotope Fly’s drone camera tracking technology to enhance its live broadcast with real-time aerial augmented reality (AR) graphics. 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studio2025-09-04https://www.pixotope.com/industries/broadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/film-editing_17443427.pngfilm-editing_17443427film-editing_17443427https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/api_8099218.pngapi_8099218api_8099218https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/consistency_18253841.pngconsistency_18253841consistency_18253841https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_3.jpgLeague_3League_3https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/api_18229070.pngapi_18229070api_18229070https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/VS-1.pngVS-1VS-1https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/1711822740592-shadow.png1711822740592-shadow1711822740592-shadowhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/live-channel_17211966.pnglive-channel_17211966live-channel_17211966https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/augmented-reality_7394858.pngaugmented-reality_7394858augmented-reality_73948582026-08-14https://www.pixotope.com/case-studies/cctv-spring-festival-galahttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN 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XR Colors in a Few ClicksIn XR, the color you see on the LED wall and the color of your virtual graphics rarely match on their own — lighting, camera, and location all push them apart. Pixotope's automatic color matching brings them into line in a few clicks, so real and virtual elements read as one continuous scene. Set it once and colors stay accurate as conditions change, without manual grading shot by shot or a fresh calibration every time you move the setup.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/automatic-color-matching-consistent-xr-colors-in-a-few-clicks.mp490nonoVirtualSetExtensionsPixotopeAutomaticColorMatchingXRProductionsLEDWallCalibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-22025-09-04https://www.pixotope.com/blog/camera-tracking-for-virtual-productionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. Learn more about the technical setup and workflow in our video case study.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4163nonoExtendedrealityPixotopeesportsXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v/medium.jpgCCTV Implements Pixotope for Real-Time XR Graphics on Large-Scale LED VolumeCCTV’s primetime news production leveraged Pixotope’s real-time XR graphics solution to transform a 50-metre-long, 10-metre-high LED volume into an immersive broadcast studio. 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broadcast.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotope-enables-real-time-mixed-reality-for-carnival-cruise.mp430nonoARaugmentedrealityimmersiveingameadvertisingadvertisinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Kroger%20Cart%20race.mp4/medium.jpgKroger Cart raceThe Houston Texans' game entertainment team brought mixed reality to sponsorship with a Hot Wheels-inspired in-game promotion presented by Kroger, and they chose Pixotope to power it. 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Using the integrated Pixotope-Erizos virtual production solution, SVT transformed their studio infrastructure to create dynamic, versatile spaces that adapt to any broadcast need - from sports to election coverage.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/swedish-broadcaster-svt-uses-pixotope-for-various-programs.mp4146nonovirtualstudioARaugmentedrealityswedenpixotopevirtualproductiongreenscreenhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/cctv-revolutionizes-live-tv-with-markerless-drone-technology.mp4/medium.jpgCCTV revolutionizes Live TV with Markerless Drone TechnologyFor the 2025 Spring Festival Gala, China Central Television (CCTV) integrated Pixotope Fly’s drone camera tracking technology to enhance its live broadcast with real-time aerial augmented reality (AR) graphics. The gala, one of the most-watched television events globally with a viewership of 1.5 billion, featured AR content across five locations: CCTV Headquarters, Chongqing, Wuxi, Lhasa, and Wuhan. Pixotope Fly enabled precise camera tracking without additional hardware, even in low-light conditions, supporting stable real-time compositing for a live audience.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/cctv-revolutionizes-live-tv-with-markerless-drone-technology.mp448nonocamera trackingpixotopeflypixotopedronecameratrackingvirtual productiondronehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/how-la-7-television-transformed-one-studio-into-unlimited-virtual-sets.mp4/medium.jpgHow La 7 Television Transformed One Studio into Unlimited Virtual SetsRegional Spanish broadcaster La 7 Television used Pixotope to turn a single physical studio into an all-in-one virtual production environment, combining augmented reality, virtual sets, and subtitling in one system. Head of Production Vicente Pomares explains how his team can now build any space they imagine. Learn how La 7 uses Pixotope for AR, virtual sets, and real-time graphics without the limits of a fixed physical stage.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/how-la-7-television-transformed-one-studio-into-unlimited-virtual-sets.mp4226nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/introducing-pixotope-camera-tracking-pixotope-fly.mov/medium.jpgIntroducing Pixotope camera tracking: Pixotope FlyRunning a full AR setup on location is not always possible. Bad weather, a small crew, or limited venue access can all get in the way. Pixotope Fly solves this by letting you record clean aerial footage on location, bring it back to the studio, play it in over SDI, and track it like a live camera feed. This opens up creative possibilities you would otherwise miss. You can build show opens from iconic real-world locations, add sponsor graphics to landmark footage, or prototype AR looks before committing to a full production.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/introducing-pixotope-camera-tracking-pixotope-fly.mov71nononewscamera trackingsportsdronebroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/2025-super-bowl-powered-by-pixotope.mp4/medium.jpg2025 Super Bowl powered by Pixotope2025-super-bowl-powered-by-pixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/2025-super-bowl-powered-by-pixotope.mp494nonosportspixotopevirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. Learn more about the technical setup and workflow in our video case study.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4163nonoExtendedrealityPixotopeesportsXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/design-on-a-dime-using-pixotope-fly-for-camera-tracking.mp4/medium.jpgDesign on a Dime using Pixotope Fly for camera trackingYou can't place tracking markers on a cricket pitch during a live T10 match, which is exactly the challenge with AR graphics in live sports. For the Indian Street Premier League broadcast, Design on a Dime used Pixotope Fly for markerless drone camera tracking, keeping AR graphics locked to the field in real time. When markers aren't an option, markerless tracking makes it possible. See how Pixotope Fly solves camera tracking for live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/design-on-a-dime-using-pixotope-fly-for-camera-tracking.mp428nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/nrk-virtual-studio-for-winter-olympic-games-in-2026.mov/medium.jpgNRK virtual studio for winter Olympic Games in 2026The Olympic virtual studio built for Norwegian broadcaster NRK shows what's possible when Pixotope Graphics, Pixotope Tracking and Erizos work at full capacity. The virtual environment feels architectural, expansive and premium, without the physical constraints or cost of traditional broadcast set builds. This is real-time virtual graphics doing what physical set construction simply cannot.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/nrk-virtual-studio-for-winter-olympic-games-in-2026.mov131nonoAugmentedRealityAROlympicgameshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/viacom18_-_jiocinema_campus_-_virtual_production%20(1080p).mp4/medium.jpgJiohot start using Pixotope duringTATA IPL 2024viacom18_-_jiocinema_campus_-_virtual_production (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/viacom18_-_jiocinema_campus_-_virtual_production%20(1080p).mp453nonovirtualstudioARVirtualProductionModernStudioaugmentedrealityIPLArenacricketIndianPremierLeagueDigitalDisplaysCricketThemeIndiahttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/freelens-showreel-live-events-game-shows-and-corporate-content-with-pixotope.mp4/medium.jpgFreeLens Showreel: Live Events, Game Shows, and Corporate Content with PixotopeFreeLens, an award-winning creative studio in Luxembourg, uses Pixotope's real-time graphics across live events, game shows, commercials, and corporate content. This showreel spans three standout projects: a NewSpace Europe conference where FreeLens turned the venue ceiling into an immersive space sky, Take Off, Luxembourg's largest TV production and first science challenge show, shot in a 600 sqm studio with over 20 cameras, and Ferrero's Career Bites, a fully virtual live event series that won the Leo Award for Best Event / Live Experience. See how FreeLens uses Pixotope for virtual sets, augmented reality, and broadcast graphics.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/freelens-showreel-live-events-game-shows-and-corporate-content-with-pixotope.mp4467nonovirtualstudioARvirtualsetaugmentedrealityimmersivevirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v/medium.jpgCCTV Implements Pixotope for Real-Time XR Graphics on Large-Scale LED VolumeCCTV’s primetime news production leveraged Pixotope’s real-time XR graphics solution to transform a 50-metre-long, 10-metre-high LED volume into an immersive broadcast studio. With four Pixotope engines running in parallel, the broadcast team changed scenes instantly, layered interactive CG elements, and delivered an entirely new visual experience — marking the station’s first true XR implementation and setting a foundation for future large-scale virtual productions.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v105nonoExtendedrealityPixotopeLEDwallvirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/FDJ%20-%20Tirage%20EuroDreams%20-%20EuroDreams%20du%2017%20mars%202025%20-%20R%C3%A9sultat%20officiel.mp4/medium.jpgFDJ - Tirage EuroDreams - EuroDreams du 17 mars 2025 - Résultat officielFDJ - Tirage EuroDreams - EuroDreams du 17 mars 2025 - Résultat officielhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/FDJ%20-%20Tirage%20EuroDreams%20-%20EuroDreams%20du%2017%20mars%202025%20-%20R%C3%A9sultat%20officiel.mp435nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/NRK_Olympic%20Games%202026.jpgNRK_Olympic Games 2026NRK_Olympic Games 2026https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers.pngCarolina PanthersCarolina Panthershttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Kroger%20cart%20race_resized.jpegKroger cart race_resizedKroger cart race_resizedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Blog%20Media/Pixotope-Baltimore-Ravens-BTS-The-Famous-Group_mp4-frame001683-Apr-08-2021-01-29-30-68-PM.jpgPixotope-Baltimore-Ravens-BTS-The-Famous-Group_mp4-frame001683-Apr-08-2021-01-29-30-68-PMPixotope-Baltimore-Ravens-BTS-The-Famous-Group_mp4-frame001683-Apr-08-2021-01-29-30-68-PMhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/286365640_5327.jpg286365640_5327286365640_5327https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Fly/Promo-Facebook-Facebook%20highlighted%20image-3.jpegPromo-Facebook-Facebook highlighted image-3Promo-Facebook-Facebook highlighted 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Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera 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#AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/artist%20spotlight%20psd%20template%20(4).pngartist spotlight psd template (4)artist spotlight psd template (4)2026-02-03https://www.pixotope.com/case-studies/dota-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp4/medium.jpgInside SVT’s Studio 4SVT uses Pixotope virtual production platform to set up virtual studios in under 15 minutes. With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. Learn more about the technical setup and workflow in our video case study.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4163nonoExtendedrealityPixotopeesportsXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_9.jpgLeague_9League_9https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/TV%20Globo_new%20studio_credit%20to%20TV%20Globo.pngTV Globo_new studio_credit to TV GloboTV Globo_new studio_credit to TV Globohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2025-04-29-09h25m01s093.pngvlcsnap-2025-04-29-09h25m01s093vlcsnap-2025-04-29-09h25m01s093https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/Dota%202%20International.pngDota 2 InternationalDota 2 International2026-08-13https://www.pixotope.com/news/pixotope-ibc2022https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/image__20_.pngimage__20_image__20_https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_halfhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Generic%20production%20photos/_CN14094-2.jpg_CN14094-2_CN14094-22025-08-27https://www.pixotope.com/news/pixotope-powers-weplay-esports-championshiphttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Weplay!Esports%2BDota2Mad%2BMoon5.jpgWeplay!Esports+Dota2Mad+Moon5Weplay!Esports+Dota2Mad+Moon5https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/image__20_.pngimage__20_image__20_https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Weplay!Esports%2BDota2Mad%2BMoon4.jpgWeplay!Esports+Dota2Mad+Moon4Weplay!Esports+Dota2Mad+Moon4https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Weplay!Esports%2BDota2Mad%2BMoon2-2.jpgWeplay!Esports+Dota2Mad+Moon2-2Weplay!Esports+Dota2Mad+Moon2-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Weplay!Esports%2BDota2Mad%2BMoon1.jpgWeplay!Esports+Dota2Mad+Moon1Weplay!Esports+Dota2Mad+Moon1https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_half2025-08-27https://www.pixotope.com/news/pixotope-unveils-mixed-reality-advances-in-pixotope-versionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_halfhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/Pixotope%20Product%20Release%201.3.pngPixotope Product Release 1.3Pixotope Product Release 1.3https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/image__20_.pngimage__20_image__20_2025-08-27https://www.pixotope.com/news/strategic-partnership-with-happy-elephanthttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_halfhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/Pixotope%20-%20ProductRelease_Halo_Templates_Facebook%201200%20x%20630%20(2).pngPixotope - ProductRelease_Halo_Templates_Facebook 1200 x 630 (2)Pixotope - ProductRelease_Halo_Templates_Facebook 1200 x 630 (2)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/image__20_.pngimage__20_image__20_https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmed2025-08-27https://www.pixotope.comhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp4/medium.jpgESPNESPN Brazil uses Pixotope virtual production software to create dynamic 360° studios and real-time graphics for NBA, NFL, tennis, and other live sports broadcasts.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.mp46nonovirtualstudiovirtualsetvirtualproductionESPNBrazilsportsstudiobroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/06208644406-ult2.jpg06208644406-ult206208644406-ult2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/video-game_7919698.pngvideo-game_7919698video-game_7919698https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/Dota%202_resized_XR.pngDota 2_resized_XRDota 2_resized_XRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_Motion/PixotopeMotion_v002%20(1).pngPixotopeMotion_v002 (1)PixotopeMotion_v002 (1)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/League_3.jpgLeague_3League_3https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/BBC_2026-fifa-world-cup_studio_182-1536x864.jpgBBC_2026-fifa-world-cup_studio_182-1536x864BBC_2026-fifa-world-cup_studio_182-1536x864https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/super-bowl-lviii-ar_bellagio.jpgsuper-bowl-lviii-ar_bellagiosuper-bowl-lviii-ar_bellagiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021_Super%20Bowl.jpg2021_Super Bowl2021_Super 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(1)-1https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/acquisition_9660567.pngacquisition_9660567acquisition_9660567https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ESPN.jpegESPNESPNhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/ball-sport_11438113.pngball-sport_11438113ball-sport_114381132026-08-21https://www.pixotope.com/blog/hot-take-sports-broadcasting-in-2026https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV 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Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Zone/Pixotope%20Zone_MLB.pngPixotope Zone_MLBPixotope Zone_MLBhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora 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Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV 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the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Software%20Images/Pixotope%20Graphics%20-%2024.2%20Release%20(1).pngPixotope Graphics - 24.2 Release (1)Pixotope Graphics - 24.2 Release (1)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/Screenshot%202024-10-21%20222653.pngScreenshot 2024-10-21 222653Screenshot 2024-10-21 222653https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/New%20release.pngNew releaseNew releasehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Software%20Images/Pixotope%20Graphics%20-%2024.2%20Release%20(2).pngPixotope Graphics - 24.2 Release (2)Pixotope Graphics - 24.2 Release (2)2026-02-03https://www.pixotope.com/blog/new-release-23.2.0https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/Pixotope%20-%20ProductRelease_Halo_Templates_linkedIn%201200%20x%20627px-1.pngPixotope - ProductRelease_Halo_Templates_linkedIn 1200 x 627px-1Pixotope - ProductRelease_Halo_Templates_linkedIn 1200 x 627px-1https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibration2026-07-02https://www.pixotope.com/products/living-photohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/Courtesy%20of%20SkySports.mp4/medium.jpgCourtesy of SkySportsCourtesy of SkySportshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/Courtesy%20of%20SkySports.mp425nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo-used-during-olympic-games.mp4/medium.jpgPixotope Living Photo used during Olympic GamesPixotope Living Photo enhanced BBC Sport’s Olympic Virtual Studio production by enabling the integration of player avatars that tracked the camera, making athletes appear as if they were physically present in the studio. Capturing each athlete took approximately 2–5 minutes, with processing requiring around 10 minutes. This streamlined workflow allowed for on-site avatar creation, which could then be seamlessly applied into the Viz scene as an AR layer.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo-used-during-olympic-games.mp435nonosportsLivingPhotovirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo--turn-a-2d-image-into-a-trackable-ar-asset.mp4/medium.jpgPixotope Living Photo — Turn a 2D Image Into a Trackable AR AssetPixotope Living Photo turns a 2D image into a trackable AR asset that stays locked as the camera moves — for AR, XR, and virtual studio productions.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo--turn-a-2d-image-into-a-trackable-ar-asset.mp421nonopixotopevirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/toepassing_100kg.jpegtoepassing_100kgtoepassing_100kghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/Pixotope%20Living%20Photo.pngPixotope Living PhotoPixotope Living Photohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/video-camera_2856636.pngvideo-camera_2856636video-camera_2856636https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/cohesion_8566595.pngcohesion_8566595cohesion_8566595https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Icons/icon_money.pngicon_moneyicon_money2026-08-13https://www.pixotope.com/blog/body-pose-whathttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_talent%20tracking/reflections-through-pixotope-body-pose-estimation.mp4/medium.jpgReflections through Pixotope Body Pose Estimationreflections-through-pixotope-body-pose-estimationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_talent%20tracking/reflections-through-pixotope-body-pose-estimation.mp423nonoARLEDvirtualproductiontalenttrackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_talent%20tracking/body-pose-estimation-by-pixotope.mp4/medium.jpgBody Pose Estimation by Pixotopebody-pose-estimation-by-pixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_talent%20tracking/body-pose-estimation-by-pixotope.mp425nonoARvirtualproductiontalenttrackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_talent%20tracking/talent_tracking_BPE.pngtalent_tracking_BPEtalent_tracking_BPEhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera tracking2026-02-03https://www.pixotope.com/blog/what-is-xr-and-how-can-it-be-used-pixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4/medium.jpgVirtual Production at the Dota 2 International Using Pixotope XR EditiontThe Dota 2 International tournament featured a large-scale virtual production powered by Pixotope XR Edition and an extensive LED wall. This case study explains how the production team managed real-time XR graphics, integrated live gameplay feeds, and coordinated multiple camera angles to create an immersive esports broadcast. Learn more about the technical setup and workflow in our video case study.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/virtual-production-at-the-dota-2-international-using-pixotope-xr-editiont.mp4163nonoExtendedrealityPixotopeesportsXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v/medium.jpgCCTV Implements Pixotope for Real-Time XR Graphics on Large-Scale LED VolumeCCTV’s primetime news production leveraged Pixotope’s real-time XR graphics solution to transform a 50-metre-long, 10-metre-high LED volume into an immersive broadcast studio. With four Pixotope engines running in parallel, the broadcast team changed scenes instantly, layered interactive CG elements, and delivered an entirely new visual experience — marking the station’s first true XR implementation and setting a foundation for future large-scale virtual productions.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/cctv-implements-pixotope-for-real-time-xr-graphics-on-large-scale-led-volume.m4v105nonoExtendedrealityPixotopeLEDwallvirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/Dota%202_resized_XR.pngDota 2_resized_XRDota 2_resized_XRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Archive_do%20not%20use/Dot/Dot_calibration.pngDot_calibrationDot_calibrationhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/KBS%20using%20XR%20at%20elections.jpgKBS using XR at electionsKBS using XR at elections2026-02-03https://www.pixotope.com/news/pixotope-acquires-trackmen2025-11-18https://www.pixotope.com/blog/silverdraft-empowering-creativity-with-high-performance-computinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV 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NABhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmed2025-08-27https://www.pixotope.com/news/pixotope-motion-wins-satis-innovation-awardhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/image__20_.pngimage__20_image__20_https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_Motion/Pixotope%20Motion.pngPixotope MotionPixotope Motionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_halfhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studio2026-07-02https://www.pixotope.com/blog/pixotope-living-photohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo-used-during-olympic-games.mp4/medium.jpgPixotope Living Photo used during Olympic GamesPixotope Living Photo enhanced BBC Sport’s Olympic Virtual Studio production by enabling the integration of player avatars that tracked the camera, making athletes appear as if they were physically present in the studio. Capturing each athlete took approximately 2–5 minutes, with processing requiring around 10 minutes. 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trackingresized_Facebook_camera trackinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social/ezgif.com-video-to-gif-converter.gifezgif.com-video-to-gif-converterezgif.com-video-to-gif-converter2026-02-03https://www.pixotope.com/blog/partner-spotlight-anomalyst-studio-brings-vp-to-south-east-asia-pixotopehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp4/medium.jpgTV CanariasTV Canariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/TV%20Canarias.mp428nonoHostInteractionStudioDesignVisualElementsTVCanariashttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4/medium.jpgSingapore National Day ParadeSingapore National Day Paradehttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Singapore%20National%20Day%20Parade.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp4/medium.jpgCarolina Panthers Showcase (AGAIN) the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4/medium.jpg2021__alter_ego_promo_clip (1080p)2021__alter_ego_promo_clip (1080p)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/2021__alter_ego_promo_clip%20(1080p).mp4110nonoAugmentedRealityAlterEgoMotionCaptureSingingCompetitionVirtualAvatarshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2022-05-09-13h56m32s653.pngvlcsnap-2022-05-09-13h56m32s653vlcsnap-2022-05-09-13h56m32s653https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/resized_Facebook_camera%20tracking.jpegresized_Facebook_camera trackingresized_Facebook_camera 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2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Amarin%20TV%20uses%20Pixotope%20for%20their%20live%20news%20broadcast.jpegAmarin TV uses Pixotope for their live news broadcastAmarin TV uses Pixotope for their live news broadcast2026-08-13https://www.pixotope.com/news/emav-studio-lisbon2025-11-17https://www.pixotope.com/cookie-policyhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/Pixotope_splashscreen_2026.pngPixotope_splashscreen_2026Pixotope_splashscreen_20262026-08-13https://www.pixotope.com/products/pixotope-marker-vision-editionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/E1%20Jeddah%20GP%20Super%20Final%20Highlights%20_%20Team%20Brady%20vs%20Team%20Miami%20vs%20Team%20Rafa%20vs%20Team%20Blue%20Rising%20(online-video-cutter.com).mp4/medium.jpgE1 Jeddah GP Super Final Highlights _ Team Brady vs Team Miami vs Team Rafa vs Team Blue Rising (online-video-cutter.com)E1 Jeddah GP Super Final Highlights _ Team Brady vs Team Miami vs Team Rafa vs Team Blue Rising (online-video-cutter.com)https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/E1%20Jeddah%20GP%20Super%20Final%20Highlights%20_%20Team%20Brady%20vs%20Team%20Miami%20vs%20Team%20Rafa%20vs%20Team%20Blue%20Rising%20(online-video-cutter.com).mp417nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/SCB%20box.pngSCB boxSCB boxhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Tracking_Vision/sensor%20(1).pngsensor (1)sensor 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That's precisely what TV Globo achieved by integrating AR, XR and talent tracking into their news programs - all powered by Pixotope.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4260nonobroadcastextendedrealitypixotopevirtualproductionXRhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/vlcsnap-2022-05-05-09h45m15s673%20(2).pngvlcsnap-2022-05-05-09h45m15s673 (2)vlcsnap-2022-05-05-09h45m15s673 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the Mixed-Reality PantherCarolina Panthers Showcase (AGAIN) the Mixed-Reality Pantherhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Carolina%20Panthers%20Showcase%20(AGAIN)%20the%20Mixed-Reality%20Panther.mp433nonoCarolinaPanthersMixedRealityPantherFootballStadiumAnimatedMascothttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/1739549451037.jpg17395494510371739549451037https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/Prime-show%20Una%20Hora%20Menos%20goes%20%23AR-high-2.gifPrime-show Una Hora Menos goes #AR-high-2Prime-show Una Hora Menos goes #AR-high-2https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/be654bfe-6178-47b6-b6ed-9f431e3e015f%20(2).jpgbe654bfe-6178-47b6-b6ed-9f431e3e015f (2)be654bfe-6178-47b6-b6ed-9f431e3e015f 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2023https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Events/IMG-20230425-WA0009-2.jpgIMG-20230425-WA0009-2IMG-20230425-WA0009-22025-09-05https://www.pixotope.com/case-studies/ruvhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ruv-elevates-olympic-broadcasting-with-pixotope-ar-graphics.mp4/medium.jpgRÚV Elevates Olympic Broadcasting with Pixotope AR graphicsIceland's RÚV leveraged Pixotope's real-time rendering and AR compositing to produce Olympic broadcasts from minimal studio space. The platform's virtual studio and dynamic graphics capabilities eliminated physical set requirements while maintaining broadcast-grade output.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ruv-elevates-olympic-broadcasting-with-pixotope-ar-graphics.mp468nonovirtualstudioARaugmentedrealitysportsOlympicssportsbroadcasthttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp4/medium.jpgSVT’s Vintersurret virtual studio powered by PixotopeSVT uses Pixotope to create the virtual studio for the show Vintersurret. Advanced AR graphics and set extensions allow the team to produce engaging broadcasts efficiently while adapting the studio to different creative needs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/svts-vintersurret-virtual-studio-powered-by-pixotope.mp472nonovirtualstudiovirtualsetaugmentedrealityARgraphicshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp4/medium.jpgInside SVT’s Studio 4SVT uses Pixotope virtual production platform to set up virtual studios in under 15 minutes. With years of experience, the SVT team produces more engaging broadcasts while reducing production costs.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/inside-svts-studio.mp416nonoSverigesTVPixotopesportsvirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/tv-globo-xr-studio.mp4/medium.jpgTV Globo XR studioImagine news broadcasts where presenters naturally interact with virtual elements. 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Capturing each athlete took approximately 2–5 minutes, with processing requiring around 10 minutes. This streamlined workflow allowed for on-site avatar creation, which could then be seamlessly applied into the Viz scene as an AR layer.https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/pixotope-living-photo-used-during-olympic-games.mp435nonosportsLivingPhotovirtualproductionbroadcastinghttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Brand%20Elements/pixotope-white-logo-trimmed.pngpixotope-white-logo-trimmedpixotope-white-logo-trimmedhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Living%20Photo/Pixotope%20Living%20Photo.pngPixotope Living PhotoPixotope Living Photohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Social%20media%20graphics/image__20_.pngimage__20_image__20_https://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/EMAV%20XR%20studio.jpgEMAV XR studioEMAV XR studiohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Pixotope%20Reveal/reveal_advertising_half.pngreveal_advertising_halfreveal_advertising_half2025-09-01https://www.pixotope.com/industries/sportshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/CCTV.mp4/medium.jpgCCTVCCTVhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/CCTV.mp4130nonohttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/ruv-elevates-olympic-broadcasting-with-pixotope-ar-graphics.mp4/medium.jpgRÚV Elevates Olympic Broadcasting with Pixotope AR graphicsIceland's RÚV leveraged Pixotope's real-time rendering and AR compositing to produce Olympic broadcasts from minimal studio space. 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Their HR team turned Career Bites, a fully digital live event series, into an award-winning show that took home the Leo Award for Best Event / Live Experience in Luxembourg. Instead of a standard webinar, Ferrero hosted career insights and answered job-hunting questions live inside a virtual set — produced by FreeLens and powered by Pixotope. How FreeLens built it: 4 Pixotope Engines 3 Canon CR-N 700 cameras with FreeD tracking XD Motion Arcam The results: Leo Award for Best Event / Live Experience Stronger audience engagement and wider social reach A model for employer branding — proof that companies can attract and hold talent's attention without a physical stage or studio If your corporate communications still feel flat, it's worth asking why. 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See how companies are using virtual studios and AR graphics for: ✓ Product launches with photorealistic 3D environments ✓ Executive communications with dynamic branded backgrounds ✓ Hybrid events that blend physical and virtual spaces ✓ Training content with interactive visual elementshttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_VS%20AR/pixotopecorporatesizzle2024.mov67nonovirtualstudioARcorporatepixotopevirtualproductionhttps://9267851.fs1.hubspotusercontent-na1.net/hubfs/9267851/Graphics_XR/pixotope-graphics-xr-edition-used-for-presentation-of-gwm.mp4/medium.jpgPixotope Graphics XR Edition used for presentation of GWMFor its 2022 Brand Day in Thailand, Great Wall Motors unveiled new vehicles inside a live XR set built on Pixotope. 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